Mail Merge

Send personalized mass emails directly from Gmail

Save time sending mass personalized and tracked emails, directly from Google Sheets

4.9 · 6,110 reviews · Trusted by 1M+ professionals

Trusted by teams at

How it works

Three steps from spreadsheet to campaign

  1. 1

    Add contacts in Google Sheets

    In Google Sheets, create a spreadsheet then add your list of recipients.

  2. 2

    Create your email template

    Open Mail Merge, create a new email template or select an existing one.

  3. 3

    Preview and send emails

    Once you're done setting up the campaign, you're all set to test and send!

See it in action

Your spreadsheet becomes a campaign engine

Personalize every email from your sheet

Each row is a recipient, each column a merge tag. Mail Merge writes the campaign status back into your spreadsheet as it happens, so you always know who received, opened, clicked or replied.

Q4 outreach Google Sheets
Mail Merge
First name Email Email status
Anna anna@acme.com Replied
Marco marco@northwind.io Clicked
Sofia sofia@globex.co Opened
David david@initech.com Sent

Watch results roll in live

Every campaign gets a real-time engagement funnel: delivered, opened, clicked, replied. Spot what works at a glance and share the dashboard with your team.

Product launch Campaign · sent 2 hours ago
Live
Sent 1,200
Delivered 1,188
Opened 762
Clicked 318
Replied 96

Follow-ups that send themselves

Chain follow-up steps to any campaign. Each step waits a few days, then automatically skips everyone who already opened, clicked or replied. No awkward double emails, no manual lists.

Follow-up sequence
1
Initial email Sent to 1,200 recipients
Wait 3 days
2
Follow-up 1 986 skipped
Skips everyone who opened or replied
Wait 4 days
3
Follow-up 2 Only 214 recipients left to nudge

Features

Built for Google Workspace, end to end

Send up to 1500 emails per day with Gmail

Stop wasting time sending individual email messages. Email multiple recipients at once without them knowing, make your recipients feel special using Mail Merge for Gmail.

Personalize emails subject and content

Easily personalize mass emails, from subject to content. Personalizing emails help increase your open rate as your recipient feels like the email is unique. You can also import your own HTML templates.

Use data directly from Google Sheets

Manage attachments, Cc and Bcc recipients, unsubscribes and many others things directly from your spreadsheet.

Track emails in real time

Know how many people have opened, clicked and replied to your emails. Follow your campaign's engagement funnel in real time from your dashboard, and easily share these stats across your team.

Automated follow-up sequences

Chain follow-up campaigns that send themselves. Every step automatically skips recipients who already opened, clicked or replied, so you only follow up with the people who went quiet.

Reach the inbox, not the spam folder

Run a deliverability audit before every send. Mail Merge detects bounces, remembers past unsubscribes and skips them on every new campaign, protecting your sender reputation.

From Google Sheets

Use a spreadsheet you already know as your recipient list. No new tool to learn.

Track email status

Per-row status (Sent, Opened, Clicked, Replied) right inside your spreadsheet.

Private

Mail Merge never reads your inbox. Your data stays on your Google account.

Loved by senders worldwide

Thousands of teams send personalized email through Mail Merge

Real reviews from the Google Workspace Marketplace listing.

4.9 / 5 from 6,110+ reviews

Pricing

Simple pricing, generous free plan

Free

$0.00 /mo

50 emails / day

  • Up to 50 emails per day
  • Unlimited campaigns
  • Open and click tracking
  • Unsubscribe management
  • All core merge tag features
Install free

Personal

$2.99 /mo

250 emails / day

  • Up to 250 emails per day
  • Everything in Free
  • Email scheduling
  • Priority support
Get started

Professional

Most popular
$3.99 /mo

1500 emails / day

  • Up to 1500 emails per day (free Gmail capped at 500)
  • Everything in Personal
  • Autopilot ✈️
  • Automated follow-up sequences
  • Custom HTML templates
  • Team analytics sharing
  • Premium support
Get started

FAQ

Frequently asked questions

Why Mail Merge for Gmail?

Our gmail mail merge lets you send email campaigns from your Gmail inbox, contrary to classic email marketing software, such as Sendgrid or Mailchimp. When your recipients receive an email sent using Mail Merge, it will feel personal, unique, and highly-relevant. It means better email deliverability, fewer spams and way better opening rates. In a few words: mail merge gmail based.

What about Privacy?

Designed to respect your privacy. MailMerge for Gmail has no access to your Gmail inbox, contrary to other add-ons that ask for read access to your Gmail inbox and Google Drive files. By design, your data stays at all times on your Google Spreadsheet. Here's all the data we need in order to make Mail Merge work: your email address to identify your account; if you are a paying customer, your name to identify payment; campaigns sent metadata (number of emails, date of sending, sheet's name); emails sent metadata (date of sending, opens and clicks events). Mail Merge complies with the European General Data Protection Regulation 2016/679 (GDPR). You have a right of access, correction and removal of your personal data which you may exercise by sending us an email at contact@merge.email.

How can I ensure that my emails won't go to spam?

Mail Merge sends emails directly from your Gmail account and adds a sending delay between each email sent. These mechanisms prevent your emails falling into spam folders.

Free and unlimited?

Our free plan has no restrictions on features, no trial period, despite having numerous competitors. To make this possible, we also have a premium plan.

How can I personalize my emails?

You can personalize every part of the email, from subject line to email body, as well as CC/BCC fields. The only limit is your imagination! Emails sent with Mail Merge look as if you typed them manually for each of your recipients. It makes your recipients feel unique. You can also use your own HTML templates.

How do I manage my subscription?

To manage your account, open Mail Merge and open the parameters. You can cancel your account anytime. On the same page click on "Cancel". Follow the instructions and the subscription will be canceled immediately afterward. If you cancel before the end of your subscription period, you will still be able to use your Mail Merge license, up to the last day of the subscription.

What is your refund policy?

If you cancel your Premium subscription within 30 days of the purchase, you are eligible for a full refund. Please contact our support team to request a refund at contact@merge.email.

Ready to send emails?

Mail Merge Gmail allows you to perform mail merge in Gmail