Alternative to GMASS
Meet the most recognized alternative to GMASS.
How does Mail Merge compare to GMASS? Which platform is best for building closer relationships with your clients? Discover why Mail Merge is an excellent competitor to GMASS.co.
Looking for GMASS alternatives?
GMass is a mass email marketing tool launched in 2014, designed to simplify mass email campaigns within Gmail. GMass is a well-instated and older player in the Mail Merge add-on scene. It has been founded by Ajay Goel, a seasoned software developer with over two decades of experience.
User experience
While Mail Merge for Gmail and GMASS offer similar features, their user experience differs significantly: Mail Merge for Gmail has one purpose, to allow anyone to be able to send email campaigns, while GMASS seems to target tweaking specialists. This difference in approach has a tangible impact for users. With GMASS, you can feel overwhelmed by popups opening everywhere, thousands of settings buttons. In contrast, Mail Merge for Gmail streamlines the process, making template creation and adjustments seamless and intuitive.
More Flexible and Competitive Pricing
Mail Merge for Gmail stands out with its flexible monthly pricing, tailored to meet the needs of SMBs. GMASS monthly entry-level package is three times pricier, while the premium package costs over five times more with GMASS. The gap widens even further for annual pricing, with differences ranging from 400% to 1000%, depending on the package.
The most secure
You wouldn't grant access to your mailbox to just anyone, right? So why would you trust any tool with that access? Although Mail Merge for Gmail has a lower price point, it stands out from GMass by adhering to the industry's most critical security standards: Mail Merge for Gmail passed ISO 27001 certification, CASA Level 3 compliance, and full GDPR alignment.
Mail Merge vs GMASS, at a glance
Take advantage of a comparison table detailing features and pricing.
| Feature | Mail Merge | GMASS |
|---|---|---|
| User experience | The tool is designed to enable users to launch an email campaign in just 3 clicks or less. The user interface is clean and intuitively designed, with complexity expertly streamlined to allow users to focus on what truly matters. | GMass offers a wide range of detailed and granular options, which can be a double-edged sword, as it may overwhelm or intimidate users. The user interface has some shortcomings, with frequent popups appearing throughout, which can be distracting. |
| Free tier | 50 emails/day | 50 emails/day |
| Monthly basic plan | $5.99 | $23 |
| Monthly Premium plan | $8.99 | $53 |
| Yearly basic plan | $35.88 | $210 |
| Yearly Premium plan | $47.88 | $490 |
| Scheduling | Yes | Yes |
| Open, click & response tracking | Yes | Yes |
| Unsubscribe | Yes | No |
| ISO 27001 | Yes | No |
| GDPR | Yes | Partial |
| CASA Tier 3 Verified | Yes | No |
Ready to switch?
Install Mail Merge for free. 50 emails/day, no credit card required.