Free AI tool
Cold email AI generator
Tell the AI what you sell and who you are writing to, and get a short cold email built to earn a reply: one clear value proposition, one question, under 120 words.
Your cold email
Generated by AI. Personalize the details and check every claim before you send.
Most cold emails fail for the same reasons: they are too long, they talk about the sender instead of the recipient, and they ask for too much. This free cold email AI generator writes the opposite kind of message: under 120 words, opened with something specific, built around one value proposition and closed with a single low-friction question. The greeting uses the {{firstName}} merge tag, so the draft drops straight into a Mail Merge for Gmail campaign and personalizes itself for every recipient in your Google Sheet.
How to use the cold email generator
- 1
Describe what you sell in one or two sentences. Include the concrete outcome your product delivers, not just its category.
- 2
Define your audience as precisely as you can: role, company size, industry. "CFOs at mid-size SaaS companies" beats "business owners".
- 3
State the goal of the email, like booking a short call or getting a reply, and pick the tone that fits your market.
- 4
Click "Generate cold email" and review the draft: subject line first, then a short body with a {{firstName}} greeting.
- 5
Copy the email into Mail Merge for Gmail, connect your Google Sheet of prospects and let the merge tags personalize each send.
Frequently asked questions
Is this cold email generator free?
Yes, completely. No signup, no watermark, no daily limit designed to upsell you. It is a free companion to Mail Merge for Gmail, which handles the sending side of cold outreach.
How long should a cold email be?
Short. Replies drop sharply once a cold email passes roughly 120 words, because busy people triage on their phone. The generator enforces that ceiling: one specific opener, one value proposition and one question.
What is the {{firstName}} tag in the generated email?
It is a merge tag. When you send the email through Mail Merge for Gmail, the tag is replaced with each recipient's first name from your Google Sheet, so every prospect receives a personally addressed email from a single draft.
Will this email land in spam?
The copy avoids classic spam patterns, but cold email deliverability mostly depends on your infrastructure: a warmed-up domain, valid SPF and DKIM records, a clean prospect list and a sending volume that ramps up gradually. You can check your SPF record with our free SPF checker.
Is sending cold email legal?
In most jurisdictions yes, with conditions. Laws like CAN-SPAM in the US require a truthful sender identity, a working unsubscribe mechanism and your physical address; GDPR in Europe adds a legitimate-interest bar for B2B outreach. Research the rules for your market and always honor opt-outs.
How do I follow up if nobody replies?
Plan 2 or 3 short follow-ups spaced a few days apart, each adding a new angle rather than repeating the first email. Mail Merge for Gmail can schedule campaigns and track opens, so you know who to follow up with and when.
Ready to send your cold campaign?
Mail Merge for Gmail sends personalized cold emails from Google Sheets with merge tags, open tracking, scheduling and throttling.